The clear blue waves of the ocean greet visitors to the Virtua Infectious Disease Physicians website, giving it a clean and professional appearance enhanced by its blue and white color palette. Mobile responsive design ensures that the site is equally pleasing on both traditional screens and mobile devices alike. Images are used to convey information about the services provided by the clinic as well as introducing visitors to the clinic and its dedicated staff. This aids in building rapport and comfort in visitors, aiding their conversion into patients. The imagery used for the services section has a high-tech futuristic feel, instilling confidence that the facility uses the most up-to-date methods and techniques in patient care.
Education on their medical services and care is central to this clinic’s mission and is facilitated by the inclusion of a regularly updated blog. This serves both to provide valuable information to patients and to help the site rank by keeping its content fresh and regular, which is good for SEO. Patient forms provide a convenient way for patients to prepare for their visits by providing the necessary information for registration, the medications they’re on, and their health history. All of these can be provided to the office at the time of the appointment, complete and ready to be added to their file without wasting any time.
