Site under construction
Dr. Andrew Foot & Ankle conveys a respectable, steadfast image of its business in its podiatry website design. It builds a solid foundation with a color scheme of blue-green, kelly green, and off-white to engage with its users. Blue-green acts as the primary color, highlighting its text and border layers to constitute a reinvigorating and trustworthy appeal to its users. Kelly green works as the action color, gently contrasting with the blue-green to bring energy, activity, and life to its otherwise soothing page. Off-white helps to balance the intensity of the colors, adding neutral gray tones to calm and comfort the user as they explore various aspects of the website. Its imagery depicts people of high-activity, and thus intends on gaining a target audience of users that participate in physical activity, and also uses background images to create a relaxing, dependable environment for healing.
Dr. Andrew Foot & Ankle begins its web foundation with a multi-layered header, containing information such as its business logo, address, click-to-call service number, and main menu services. Its hero image showcases its introduction text and action button for scheduling appointments, and underneath the hero image, featured services overlap the image with semi-flat designs for increased engagement. After presenting its mission statement, both the head doctor biography and HIPPA secure form can be interacted with, both using action buttons to engage with its users. At the footer, visitors can find another action button for scheduling appointments, along with a click-to-call service number, main menu services, and social media icons.
