This dental website‘s design perfectly balances color and sophistication to create a high-end pediatric clinic aesthetic. The rainbow colors used show the clinic’s dedication communicates dedication to serving families from every walk of life. Throughout the website, colorful and whimsical images help communicate the clinic’s personality and approach to care to build rapport and drive conversion. The logo for the clinic is clear and distinctive; the rainbow colors and entwined hands motif perfectly conveying their clinic’s philosophy of care. The brightly colored links to the clinic’s many social-media channels entice visitors to explore and connect with the clinic through their favorite platform.
Serving as the face for three locations of Pediatrics of South Florida, the Contact Us page provides individual information for each clinic. Each section includes direct-to-map functionality to help patient’s discern which clinic is right for their location, as well as click-to-dial integration to make scheduling an appointment easy. Valuable resources are included to help parents quickly decide this is the clinic for them in the form of insurance information, testimonials, and accessible patient forms to streamline their first visit to the clinic. This extends into their services page where parents can learn about the services provided by the clinic and educate themselves on the rhyme and reason for pediatric care. This site is perfectly tuned for a sophisticated pediatric office focused on serving a diverse community.
